Report
•
US
•
2024
•
Health & Beauty
US Skincare Market Trends Report 2024
Discover key trends shaping the US skincare market in 2024.
LIVE DATA
Last Updated: Today (
20 Aug 2023
)
Trends
Find out what is in demand and the most popular trends amongst consumers today
Brands
Understand which of your competitors are most popular with consumers
Seasonality
Optimise decisions by understanding customer demand throughout the year
Growth Segments
See where to focus your brand efforts by seeing high growth market segments
Market Trends
Plan better by knowing key market shifts driven by changes in consumer behaviour
Categories
Find top product categories and position your product correctly
Customer Problems
Find pain points customers are concerned about and better serve their needs
Products
See the most popular products amongst consumers within the market
FOR CONSUMER BRANDS
Comprehensive Market Insights
Our report offers actionable insights for skincare brands aiming to understand market trends and consumer behaviour in 2024.
5.60%
Annual growth rate of the US skincare market.
25.00%
Projected growth for the fastest-growing skincare brand in 2024.
3x
Increase in demand for natural and organic skincare products.
COMPETITION
Identify opportunities and win against your competition
Evaluate competitors' product launches and marketing tactics to enhance your brand's market positioning and avoid common pitfalls.
TOP PRODUCTS
Accelerate growth with tailored and real-time product insights
Examine top product formulations and packaging trends to boost your skincare line's appeal and effectiveness.
TRENDS
Discover top and emerging trends to stay ahead
Identify new skincare trends and consumer preferences to align your brand with the latest market demands.
CONSUMER BEHAVIOUR
Better understand consumer needs and preferences
Understand skincare purchasing patterns and priorities to tailor your marketing and product development strategies.
WHAT IS INCLUDED
Complete market insights
Access product and market insights to fuel your brand's journey in the competitive eCommerce landscape
timeline
Market Trends
See what is in demand and the most popular trends amongst consumers today
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Competition
Understand which of your competitors are most popular with consumers
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Top Products
See the most popular products amongst consumers within the market
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Contextual Insights
Plan better with deeper insights into
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Customer Problems
Discover customer pain points customers and better serve their needs
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Seasonality
Optimise decisions by understanding customer demand throughout the year
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Growth Segments
See where to focus your brand efforts by seeing high growth market segments
category
Key Categories
Find top product categories and position your product correctly
Get Report
HOW IT WORKS
&facts manages the intricate data gathering and analysis, presenting you with clear and actionable insights.
You focus on decisions, we handle the details.
You focus on decisions, we handle the details.
1. Create a report
2. Our Data Engine
Data undergoes AI-driven processing, delivering distilled insights for rapid, informed decisions.
3. Actionable Insights
See actionable insights that decode consumer behaviour, preferences, and potential opportunities
